Kayce Smith has spent her career putting fans closer to the game. As a sports broadcaster, sideline reporter, and host of The Barstool College Football Show, she knows how to read a room and connect with an audience. On Passes, she is taking that one step further by bringing her most dedicated fans directly into her world.

That means unfiltered behind-the-scenes access from studio sets and live broadcasts, travel moments from around the globe, and the candid day-to-day stuff in between: boxing gym workouts, hangouts with friends, and yes, iced coffee in the snow.

Kayce offers three exclusive membership tiers on Passes: Field Goal, Touchdown, and MVP Zone, each unlocking a deeper level of access. Fans can also book personalized video messages through her Shop, making it a standout option for sports fans looking for a gift that actually means something.

Here is what Kayce had to say in her Passes Creator Spotlight.

Q&A With Kayce Smith

What’s one thing about Passes that you didn’t expect but love?

I didn't know how much fun it would be to share little random snippets of my day-to-day life and interact with people about it. For example, sharing that I grabbed an ice coffee on the way to the gym when it was snowing. People couldn't believe I drink it cold no matter what. Truly the smallest things like that spark the funniest conversations.

Summarize your journey thus far in one sentence.

Letting people in on "behind the scenes" and connecting with the users is definitely a learning process but a fun one!

What’s something you wish someone had told you when you first started your creator journey?

Don't worry about being "too curated." Be authentically YOU. That's what draws people in. Plus, it's way easier to create content when you're not overthinking it.

What’s your spirit animal, but make it a breakfast food?

ANY breakfast food that hot sauce can be added to. I carry hot sauce in my purse (literally) because I need to add some spice to anything and everything :)

What’s your weirdest creative habit that actually works?

I don't have a set schedule of when, how or why. I just let it fly. People seem to really connect to the fact they're "living" my day with me!

What’s your definition of a “good day” as a creator?

My best days are when I create something that feels natural and fun and then I let it rip without thinking too much about it. A good day is when it doesn't feel like "work."

What’s one advice you would give to fellow Passes creators?

If it starts getting overwhelming, know that you have so many resources to help. I tried to do it all by myself at first and found myself drowning or feeling bad I wasn't giving my subscribers enough. I started working with a team and it made everything more fun and worth it again! Do what you can but don't be scared to ask for help! It's all a team effort.

Why Kayce Smith Joined Passes

For Kayce Smith, Passes is the extension of something she has always done well: making fans feel like they are part of the story. What she did not expect was how much the small, unscripted moments would resonate the most.

The iced coffee in a snowstorm. The hot sauce in her purse. The boxing gym at 6am. These are the details that never make it into a broadcast but turn out to be exactly what her community connects with most.

She started her Passes journey solo, figured out where the limits were, built a team around her, and has not looked back. For fans who want more than the polished version, her channel is where the real stuff lives.

Follow Kayce Smith on Passes for behind-the-scenes access, exclusive membership perks, and personalized video messages available through her Shop.